The Real September Issue: New York Fashion Week Has Some (Tennis) Competition

The U.S. Open Grand Slam is outshining New York Fashion Week. Here's why this matters.

Fashion and sports have been playing quite well together lately. In the constant battle between fashion brands for consumers’ eyes and attention and, ultimately, their wallets, the playing field has moved beyond runways and toward sports stadiums. And the proof is everywhere.

Last year, the biggest fashion company on the planet, LVMH, announced a 10-year…