I Wrote Some Code 2 Analyze The Fashion Brands That Defined The Year And Here Is What I Found

Sharing some insights on what fashion brands (objectively) had a great year.

We saw a lot of change across the luxury fashion industry in 2025. Most notably, there was a pretty big reset of creative directors across fashion’s biggest brands. Many of these brands also, unfortunately, fell into luxury’s slump, which just recently started to show signs of improving. Fashion today is a more saturated and competitive landscape than e…